By Paul Melcher The fight for your digital rights would seem to be an uphill battle these days. Let’s face it; the rights of photographers have been badly battered. First came Google, when it won the case to publish images in its search results without paying...
Your Bottom Line Price Your first decision about pricing is your bottom line price. You want to decide, what is the lowest price you will charge, no matter what the usage? Generally, my bottom line price for a single usage is currently $250. On very special usages I...
One of the questions most frequently asked by our users is: “How do I create a PDF of my document to email to my client?” In this article we’ll share how to do this on MAC and Windows OS. Creating a PDF on MAC or Windows computer To create a PDF from...
One of our most asked questions is: “How do I move/reinstall my Cradoc fotoSoftware?” Here’s the quick, easy way to do that. These instructions apply to fotoBiz X and fotoQuote Pro 7 only. If you would like to move/reinstall your fotoKeyword...
The first thing to understand about defending your price is that it’s psychological. Don’t get back in touch with the client until you know you’re ready to defend your price. When you’re confident in yourself and the research you’ve done...
Negotiating in tough times is tricky. To stay in touch I’m constantly asking photographers how they are doing in this economy, and what works for them and what doesn’t. I recently found out something that should not have surprised me, but it did. I was in Tucson and...
When you’re pricing photographs and images numbers alone don’t mean anything. The key is being able to convince your client that your photograph is worth what you’re asking. The different Coach sections in fotoQuote are designed to help you with...
Clear, consistent communication with clients in one of the main keys to success as a professional freelance photographer. Staying in touch helps you to stay top of mind with your clients. For example, thanking the writer who worked with you on an assignment may get...
Mentoring – Business Tips for Freelance Photographers by Cradoc Bagshaw As a professional freelance photographer, what can you do in a down economy or during uncertain times to be sure you stay in business? One proven idea for you – look for a mentor....
by Cradoc Bagshaw In another tip, I mentioned that the photographer’s consultant Mary Virginia Swanson said the photographers she knew who were doing the best right now were the ones who had negotiated the best deals in the past, deals that had the clients...
